What’s In a Name?


As I complete my 10 month intensive coaching certification, I was suddenly struck with the dilemma of naming my coaching practice. Easy you say….well I beg to differ.  The only naming that I have done is with pets, cars and parties, and honestly even with those I had a hard time. So when thinking of what to name my coaching practice, I froze. The only thing that I could think of was this is how people are going to judge what you do, so you better pick wisely. My panic was only elevated by the voices in my head telling me that each name that I thought of sounded too…fill in the blank. But then it dawned on me, why not use something that I learned during my coaching training.

Coaching training was not easy, it was over 300 hours of intense work and we covered so much. How could I choose? Then I began to think of one of the future self-visualization exercises we learned. I remembered how cool it was for me to meet my future self whom I nicknamed DT Willow. I had never really known anyone named Willow except of course for the child of Will and Jada (pop culture reference).  Anyway I quickly realized that Willow had to be a part of the name so I Googled it for more insight.

As I read through numerous Willow websites I realized that these trees were pretty spectacular!  I learned that Willow’s have very small trunks so they are really unassuming, but under the trunk lies some of the deepest and most powerful roots. The roots are so strong that they allow the tree to bend and move in ways unimaginable for most trees. This is the Willow’s secret weapon, the roots..as a coach that is one of the things I am committed to helping my clients create deep roots to support their transformation. So I thought perfect Willow Coaching but it felt like something was missing, but what? Then in a dream it came to me, not only do I want my clients to grow roots but I want them to bloom and show the fruits of their work. So I was struck with another question, do Willow trees bloom? Well to answer your questions as well as mine, yes willow trees do bloom. So what’s the name of my new coaching practice? You guessed it, Blooming Willow Coaching and you can check me out at www.bloomingwillow.com to learn more about my practice and how I can support you to create roots and bloom, register for a sample coaching session by emailing me at lesliebrown1908@gmail.com .



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